ACCA - The Journey
Social media - video content
The brief was to deliver content that answered two key questions:
Why work in accountancy? Why choose ACCA?
The idea behind this film was to create a seamless journey from one character to another, through a continual dialogue or speech with the use of different actors. The story we created focused on the journey one takes from university student to trained ACCA professional. This approach high-lights the range of people drawn to accountancy, but equally shows the global aspect of the ACCA qualification.
Watch the video to discover the benefits of studying for ACCA qualifications and find out where a journey in accounting and finance could take you.