Premium brand BBR, are the second biggest fine wine merchant in the UK. A site re-design was required with the major objective of producing a platform capable of significantly increasing online sales. The re-design improved user journeys, functionality, look & feel, content delivery and accessibility – reinforcing the proposition of bbr.com as the ultimate online fine wine merchant.

Online communications are created to engage with existing and new customers throughout the year. The monthly newsletter provides details of the latest offers along with key features, tips and wine headlines. Further targeted campaigns during the year focus on key product launches, announcements and offers.

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